Visual development of the 2026 materials for partners and clients of Italiana Assicurazioni.
The main design was inspired by Teatro Nazionale of Milan, a venue where people can enjoy all kinds of shows and dramatic pieces thanks to the sponsorship of Italiana Assicurazioni. Both the public and the theatre are key elements of the illustration, evoking the relationship between the venue and its people.
The next step was the development of six different illustrations for the 2026 calendar, each paying homage to the different kinds of plays that can be enjoyed at the theatre: can you tell which genre inspired each illustration?
Project made with the team of Arc's Design Agency:
Art director: Eugenio Mazza - Project manager: Anna Piga
